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地鐵上蓋大型商辦綜合體 | 漕河涇印象城景觀紀實

項目名稱 | Name ：漕河涇印象城

委托業(yè)主 | Client ：印力上海城市公司；上海漕河涇開發(fā)區(qū)高科技園發(fā)展有限公司

項目地點 | Location ：上海市徐匯區(qū)漕寶路1011號

施工單位 | Construction Side ：漕河涇生態(tài)

是商場，但不僅僅是商場，來一場星際旅行 | beyond the mall, take an interstellar journey.

一切美好的事物，都將在這座城市的美麗街角相遇

All good things will meet on the beautiful street corners of this city.

地鐵、公交等交通的便捷，是商場的活力源泉

Convenient transportation such as subways and buses is the source of vitality for shopping malls.

現(xiàn)代感的建筑、景觀巧思與忙碌的人群

Modern architecture, ingenious landscape and busy people.

城市景觀引人入勝之處在于：人在公共空間里活動的各種場景

The fascinating part of the urban landscape is: the various scenes of people's activities in the public space.

人本能追求幸福，其中最重要的就是獲得感，而在此之前要建立人與人之間的聯(lián)系

People instinctively pursue happiness, the most important of which is the sense of gain,and the connection

between people must be established before that.

其實，人們更喜歡在涼爽的戶外辦公休閑

In fact, people prefer to work or relax in a cool outdoor environment.

▼ 區(qū)位 | Location

項目位于漕寶路與中環(huán)路西北角。背靠多個大型辦公園區(qū)，南面為社區(qū)住宅。地鐵12號線出口直達商業(yè)內(nèi)部，城市公交落客點毗鄰商業(yè)中軸線位置，也是西面

商業(yè)主入口位置，交通便利，人流密集。

The project is located at the northwest corner of Caobao Road and Zhonghuan Road. Backed by a number of large office parks, there are community residencesto the so-

uth.The exit of Metro Line 12 leads directly to the interior of the business, and the city bus drop-off point is adjacent to the centr-al axis of the businessand is also the ma-

in entrance of the business to the west. The traffic is convenient and the flow of people is dense.

▼ 總平圖 | Masterplan

施工前的項目現(xiàn)狀是被綠植包圍的“孤島”。

The status of the project before the construction was an "isolated island" surrounded by green plants.

施工后，擴大了入口廣場面積，增加了IP互動記憶點；通過對風(fēng)井立面、種植、鋪裝等的設(shè)計，增加了景觀層次；增加了水景互動、小型口袋公園、戶外會客

廳、小舞臺等，圍合更多功能活動空間，增添了街頭活力，并營造符合業(yè)態(tài)的商業(yè)景觀場所。

After construction, the hard-paved area of the entrance plaza was expanded, and IP interactive memory points were added; through the designofthe ventilation shaft fa-

cade, planting, paving, etc.,the layers of landscape were increased; the interactive waterscape, small pocket park, outdoormeting room, small stage, etc. were added. The-

se facilities enclose more functional activity spaces, increase street vitality, and create commerciallandscape venues that conform to the types of the business.

▼ 項目效果 | Project effect

整體氛圍較施工前變得明亮、場景豐富、更具視覺沖擊的同時，客群購物的體驗感也隨之增強。

While the overall atmosphere has become brighter, richer in scenes, and more visually impactful than before construction, the shopping experience of customers has also

been enhanced.

▼ 形象主題西廣場 | Thematic west plaza

▼ 商業(yè)外街 | Commercial outer street

從西入口往東漫游，商業(yè)外街新潮的風(fēng)井立面廣告畫搭配淡雅的草花顯得格外吸睛。草花旁的透光混凝土座椅與環(huán)境相映成趣，到了夜晚，透光混凝土座椅更是烘

托渲染出不一樣的氛圍。

Roaming from the west entrance to the east, the trendy advertisements on the facade of the ventilation shaft in the commercial outer street are particularly eye-catching

with the elegant grass and flowers. The light-permeable concrete seats next to the grass flowers contrast with the envi-ronment, and at night,the light-permeable concrete

seats give a different atmosphere.

▼ 慶典廣場 | Celebration square

商業(yè)慶典廣場位置正對公交車停靠站，我們打造了城市友好型景觀，為來來往往的各色人群提供了綠色安全的景觀停留點。商業(yè)有時也應(yīng)為城市的一部分，不能一

味謀求商業(yè)利益最大化，提供一些便民、利民和為人民服務(wù)的設(shè)施，會成為推動實體經(jīng)濟發(fā)展的一大動力！

The location of the commercial celebration square is directly opposite the bus stop. We have created a city-friendly landscape and provided a green and safe scenic stop for

everyone coming and going. Business should sometimes be a part of the city. You cannot blindly seek to maximizecommercial benefits. Providing facilities that are convenie-

nt, beneficial and serve the people will become a major driving force for the development of the real economy!

▼ 下沉空間 | Sunken space

如論是碧海藍天下的沙灘奇旅還是動感單車的多人PK,亦或井市一番街的和服巡游。下沉廣場的精彩，引得地面來往的人們駐足觀望。

For example, whether it is a strange beach tour under the blue sea and blue sky, a multi-person PK on a spinning bike, or a kimono parade in Jingshi Ichiban Street. The excite-

ment of the sunken square attracted people from the ground level to stop and watch.

▼ 無重力空間站 | Weightless space station

無重力空間站是為營造一個放松、舒適的集辦公、會客、休閑、購物等多功能商業(yè)內(nèi)街。城市的紛擾繁雜，是否也讓您略感心身疲憊？來無重力空間站解解壓吧！

The weightless space station is to create a relaxed and comfortable multi-functional commercial inner street for office, meeting, leisure and shopping. Does the chaos and

complexity of the city make you feel a little tired? Come to the weightless space station to unzip it!

在嚴肅冰冷的寫字樓與熱鬧活力的商業(yè)空間，我們需要一處讓人駐足休憩的過度場所，也許只要一杯咖啡…一支煙…！讓休閑購物的可以歇腳，蓄能再購！讓忙碌

的辦公人群可以小憩，獨立思考，緩解疲勞，以被下一場商業(yè)巔峰對決！

Between serious and cold office buildings and lively and vibrant commercial spaces, we need an excessive place where people can stop and relax, maybe just a cup ofcoffee...

a cigarette...! Let casual shopping people rest, store energy and buy again! Let the busy office crowd take a break, think independently, relieve fatigue, and bethe next peak

business matchup!

▼ 屋頂·花海 | Roof·Flower Sea

一般的商業(yè)屋頂只有大型中央空調(diào)機器、管道等設(shè)施。你一定想不到商業(yè)屋頂還可以這么美！

Generally, commercial roofs have only large-scale central air-conditioning machines, pipes and other facilities. You must have never imagined that commercial roofs can be so

beautiful!

淡紫色的百子蓮與萼距花等交相呼應(yīng)，暗香疏影下常有情侶情不自禁的擁吻，或許也是被這景色打動了吧。

The agapanthus and the calyx flower echo each other, and under the shadow of the fragrance, there are often couples who can't help but kiss each other. Perhaps it was also

moved by the scenery.

過去很長時間，傳統(tǒng)商業(yè)是活力的綜合體。但近年來隨著電商的發(fā)展，以及疫情的沖擊，大多數(shù)門店經(jīng)營慘淡，許多大型的商業(yè)MALL紛紛倒閉，這不得不讓我們深

思：如今的商業(yè)綜合體該何去何從？

For a long time in the past, traditional business was a dynamic complex. However, in recent years, with the development of e-commerce and the impact of the epidemic,

most stores have been operating bleakly, and many large commercial malls have closed down one after another. This has to make us ponder: Where should today's com-

mercial complexes go?

而于漕河涇印象城而言，它不單單是個購物消費、餐飲娛樂的地方，它更是一個城市旅人的片刻喘息之地；一個社區(qū)居民鄰里交流之地；一個公司白領(lǐng)的會客休

閑之地等。在這一個個的活力點中，我們似乎找到了未來商業(yè)的發(fā)展動向。作為客群中的一員，我們真正需要的是便捷的購物方式，新奇的購物體驗，未來的購

物場景等。而作為管理者，則需要的是新型的管理模式，較低的維護成本，高效可持續(xù)的互動空間等。

For CHJ IN CITY, it is not only a place for shopping, consumption, dining and entertainment, but also a respite for urban travellers; a place for community residents to

communicate with neighbors; and a place for white-collar workers to meet and relax. In each of these vitality points, we seem to have found the development trend

offuture business. As a member of the customer base, what we really need are convenient shopping methods, novel shopping experiences, future shopping scenes,

etc.As a manager, what you need is a new management model, lower maintenance costs, and efficient and sustainable interaction space.

本次呈現(xiàn)的漕河涇印象城項目，旨在展示社區(qū)生活場景，改造城市街道空間，打造城市活力聚核點，展現(xiàn)一個如銀河般璀璨的未來商業(yè)MALL！

The CHJ IN CITY project presented this time aims to showcase community life scenes, transform urban street spaces, create urban vitality hubs, and present a bright

future commercial mall like a galaxy!

▼ 街頭采訪 | Man-on-the-street interviews